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Founded in 2001, Pureology began with the idea to create 100% vegan hair care products for color-treated hair. Founder Jim Markham knew there was a need for natural products that were both gentle and effective in taking care of color-enhanced hair. Pureology’s cruelty free products are guaranteed to provide longer lasting color.

The unique characteristics of the Pureology product line are significant. To begin with, product formulas include antioxidants and UVA/UVB sunscreens that provide anti-fading protection without using free radicals. The company also offers Zero Sulfate Shampoos. The shampoos do not use salt, which dries out hair. Instead, the formulas include ingredients derived from coconut, corn and sugar.

Other features of the product line include the use of natural ingredients that meet vegan standards. Organic botanicals developed from plants that are grown without pesticides or chemicals are used as well. No animal products or animal by-products are used. This is truly a rare feature for hair products aimed at color-treated hair. Vegans and vegetarians alike will no doubt be pleased with the discovery of this unique company along with the many products it offers.

Pureology products are made with integrity and care. They are intended to help create beauty while looking out for the planet and its inhabitants. The philosophy is simple: “Our superior colour care is created with integrity to preserve the future well-being of our environment while still providing 100% guaranteed product performance. Pureology is against animal cruelty and proud to use post-consumer recycled and recyclable packaging.”

The cruelty-free Pureology product line consists of several systems that are designed for specific purposes. For example, the Hydrate System is designed for color treated hair that needs serious hydration; the Pure Volume System gives limp hair a lift, and the Super Smooth System helps get unruly hair under control. Each system has different product offerings. Shampoo, conditioners, creams, elixirs for shine, sprays for control, thickening mist, and amplifiers are among the many unique products aimed at different hair types and conditions as well as the challenges they create.

Pureology products may be purchased at select salons or on the official Pureology website:

Pureology Contact Information

Pureology products are available in salons around the world, so they are easily accessible to vegans, vegetarians, and environmentally conscious individuals alike. To contact the company directly, it is best to use the contact form provided on the official company website. The form asks for basic information and it also provides a comment box for messages: Alternately, individuals may contact individual salons that carry the product line. A salon locator is available at the official website as well: To find salons outside of the U.S., visit the select country page ( and then visit the salon locator page for the selected country.

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